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 Muscle Flex, Inc. (MFLI.PK) Engages Hollywood Heavy Weight Marketing Firm
Muscle Flex Inc. announced today that it has engaged Hollywood heavy weight public relations firm, TLK Fusion Entertainment, to promote the company and its colorful spokesperson and CEO, Danny Alex, through nationally based media, promotions and entertainment television and broadcast programs. TLK Fusion’s powerful relationships in the entertainment industry will position the company side by side with Hollywood’s elite power companies and individuals.
TLK Fusion Entertainment will be working with Muscle Flex on an ongoing North American marketing and promotions campaign as well as offer consulting services to transcend Muscle Flex to a very prominent level. TLK Fusion is developing a 360 degree marketing plan, including public relations, nationwide promotions, charitable alignments and strategic partnerships. As one of Hollywood’s most influential public relations firms, TLK Fusion presides over intimate relationships with some of North America’s most prominent media, television and online entities.
Some of TLK Fusion’s clients include: The American Red Cross, Donate Life California, Simon G Jewelry, David Alexander, SKN Beverly Hills, and Famous Cupcakes. Several of the A List talent that TLK has access to are Kim Kardashian, Khloe Kardashian, Kourtney Kardashian, Kris Jenner, Bruce Jenner, Kendall Kardashian, Kylie Kardashian, Cat Deely, Enrique Iglesias, Linkin Park, Reggie Bush, Lamar Odom, All-4-ONE, Michael Copon, Shayne Lamas and many others.
“When we first saw Danny Alex, what Muscle Flex was doing and how they were offering their products, we knew that it was a company that had amazing potential,” commented Ken Collis, Co-President of TLK Fusion. “Muscle Flex stands out from the crowd in how they present their products and develop their media properties. There is huge potential in what Muscle Flex can do and bring to the health, fitness and lifestyle idioms.”
Tracy Keyser, Co-President of TLK Fusion added, “Danny Alex has one of those personalities and ‘looks’ that appeals to the mass market. He is authentic and genuine in his presentation on and off camera. There are very few individuals who can radiate that kind of confidence… especially on television.”
“Ken and Tracy and the entire team at TLK Fusion have already started to swing their incredible media influence for Muscle Flex in ways and at a pace that is truly impressive,” stated Danny Alex, CEO and Founder of Muscle Flex. “They are one of the most dynamic, well respected and influential public relations firms in Hollywood and some of the opportunities and exposure that they have brought to the table for Muscle Flex in such a short time is indicative of the fact that they are one of the true ‘movers and shakers’ in Los Angeles. TLK Fusion only works with selected companies and products. They have the skills and connections to create a national ‘buzz’ and media exposure in ways that very few PR firms can."
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Muscle Flex, Inc. (MFLI.PK) CEO Chosen to Participate on the American Music Award’s Pre-Show
Muscle Flex Inc. announced early this morning that its CEO, Danny Alex, will participate live on the American Music Awards online pre-show on November 22, 2009. Muscle Flex brands will be referenced during his segments which will focus on fitness and lifestyle. According to the press release, the introduction was made by Muscle Flex’s marketing partner TLK Fusion.
The AMAs will broadcast live from the Nokia Theatre LA LIVE on Sunday November 22 (8-11 p.m. EASTERN and PACIFIC) on ABC. dcp associates Premiere Entertainment will provide production services on the multi-camera red carpet event and USTREAM will power the live stream to a series of dcp developed video widgets. This exclusive pre-show webcast, presented by Coca-Cola, will begin on Sunday November 22, 2009 at 3:00 PM (PT) / 6:00 PM (ET) and can be viewed on ABC.com, USTREAM.tv/ASNLive, the official AMA fan page on Facebook and partner sites mycokerewards.com and mycoke.com as well as MuscleFlexInc.com and other sites around the globe.
With TLK Fusion’s powerful relationships in the entertainment industry, Muscle Flex will be positioned side by side with Hollywood’s elite power companies and individuals. TLK Fusion Entertainment has agreed to work with Muscle Flex on an ongoing North American marketing and promotions campaign as well as provide consulting services. TLK Fusion is currently developing a 360 degree marketing plan for Muscle Flex, including public relations, nationwide promotions, charitable alignments and strategic partnerships. TLK Fusion is one of Hollywood’s most influential Marketing Firms and presides over close relationships with some of North America’s most prominent media, television and online entities.
Rachel Wagner, VP of Corporate Alliances at Dick Clark Productions, stated, “Danny Alex and Muscle Flex are going to be an exciting inclusion into the AMA Online pre-show event. We are planning one of the largest and most viewed online media events to date with this year’s AMAs and are excited that Danny Alex and Muscle Flex are bringing their authentic and original fitness and lifestyle ideology and brands to the AMA Pre-show.”
“This is truly an exciting way to bring Muscle Flex and our brands to millions of people on a nation-wide basis and to be directly associated with, not only one of the biggest awards shows globally, but to also have the pleasure of working with a media titan and pioneer like dick clark productions,” commented Danny Alex, CEO and Founder of Muscle Flex. “The people at dick clark productions have been amazing and it’s an amazing opportunity that I hope will lend itself to more down the road. Ken and Tracy at TLK Fusion have certainly proved very quickly that they have the media contacts and high profile relationships to get Muscle Flex into highly prestigious and coveted promotional events.”
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Muscle Flex, Inc. (MFLI.PK) Readies Release of the BUDDY Tablet Caddy Two-Minute Commercial
Muscle Flex Inc. announced today before the opening bell that it will release the BUDDY Tablet Caddy two-minute commercial and the one-page landing page after the close of trading next Friday on November 20, 2009 for the American Music Awards weekend.
Exposed to millions of people during the American Music Awards pre-show online telecast, CEO Danny Alex will discuss fitness, lifestyle as well as Muscle Flex and its brands from the red carpet of the Nokia Theatre in downtown Los Angeles. The massive amount of exposure on the AMA weekend is perfect timing for the release of the BUDDY Tablet Caddy(TM) as Muscle Flex prepares for the commercial release nationally.
Muscle Flex recently released the Muscle Flex Beagle StepFit 2-minute commercial and one-page landing page at The Beagle Step Fit - Get Fit One Step at a Time!. Muscle Flex is releasing the Beagle StepFit 2-minute direct response commercial and the BUDDY Tablet Caddy for North American broadcast.
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Muscle Flex, Inc. (MFLI.PK) to Hold an Investor Conference Call this Week with Muscle Flex CEO
Muscle Flex Inc. announced today that it will be holding an investor conference call on Thursday November 19, 2009 at 3:00 PM PST with Muscle Flex CEO, Danny Alex. The conference call number will be provided to interested participants on the morning of Thursday November 19.
During the call, Muscle Flex CEO, Danny Alex, will provide details on the macro strategy of the company, the BUDDY and the Beagle commercial releases, his appearance on the American Music Awards online pre-show, internet / online strategies, additional products in development, the short and long term macro corporate vision as well as a number of other relevant items related to growth and operational strategies for Muscle Flex.
In lieu of a question and answer session, participants are asked to email questions to the company at investor@muscleflexinc.com. Muscle Flex has asked investors to only send emails that are no more than one sentence long as lengthy emails cannot be attended to.
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Muscle Flex, Inc. (MFLI.PK) to Release an Additional BUDDY Tablet Caddy Commercial
Muscle Flex Inc. announced that it is working on an additional ‘edgier’ BUDDY Tablet Caddy internet viral commercial specifically designed to market the BUDDY Tablet Caddy over the world wide web. This viral version of the commercial is a more provocative piece that is intended to work adjacent to the television commercial version.
“We have incorporated some very interesting elements into both the general broadcast television and the internet viral BUDDY commercials,” commented Danny Alex CEO of Muscle Flex Inc. “We had so many interesting components for the BUDDY commercial and the crew at Showreel came up with some incredible creative ideas. The BUDDY internet viral commercial is a much edgier and provocative piece that is intended to create an online ‘buzz’ in addition to the general nationwide broadcast of the BUDDY 1 and 2 minute commercials.”
He continued, “In releasing the BUDDY, the Beagle and the BUDDY internet viral commercial in addition to my participation in the American Music Awards online pre-show as the official fitness and lifestyle commentator, Muscle Flex is going to make a substantive impression on millions of people very quickly.”
Muscle Flex intends to release the BUDDY Tablet Caddy 2 minute commercial sometime after the close of trading this Friday and the BUDDY internet viral later next week. Details on The Beagle can be viewed at The Beagle Step Fit - Get Fit One Step at a Time!. The company anticipates releasing all three commercials nationwide very soon.
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Muscle Flex, Inc. (MFLI.PK) Reminds Investors of Conference Call Today at 3:00 PM PST
Today, Muscle Flex Inc. will be holding an investor conference call at 3:00 PM PST with Muscle Flex CEO Danny Alex. To participate in the conference, please call 712-432-0075 and provide the access number 432665 when prompted to do so.
Muscle Flex CEO Danny Alex will detail the macro strategy of the company as well as discuss the BUDDY and the Beagle commercial releases, his appearance on the American Music Awards online pre-show, internet / online strategies, additional products in development, the short and long term macro corporate vision as well as a number of other relevant items regarding growth and operational strategies for Muscle Flex.
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Muscle Flex, Inc. (MFLI.PK) Invites Public to Tune into MuscleFlexInc.com for the American Music...
...Awards Online Pre-Show
Muscle Flex Inc. today invited the public to tune into muscleflexinc.com - Home of the Beagle, Muscle Flex Vata, The BUDDY Tablet Caddy for the American Music Awards Online Pre-Show Sunday, November 22, 2009 from 3:00 – 5:00 PM broadcast live from the Red Carpet at the Nokia Theatre with Muscle Flex CEO Danny Alex as the Official Fitness and Lifestyle Expert Commentator. Danny Alex will participate live on the American Music Awards online pre-show with Muscle Flex brands being referenced during his segments which will focus on fitness and lifestyle.
The AMAs will broadcast live from the Nokia Theatre LA LIVE on Sunday, November 22 (8-11 p.m. EASTERN and PACIFIC) on ABC. dcp (dick clark productions) associates Premiere Entertainment will provide production services on the multi-camera red carpet event and USTREAM will power the live stream to a series of dcp developed video widgets. This exclusive pre-show webcast, presented by Coca-Cola, will begin on Sunday, November 22, 2009 at 3:00 PM (PT) / 6:00 PM (ET) and can be viewed on ABC.com, USTREAM.tv/ASNLive, the official AMA fan page on Facebook and partner sites mycokerewards.com and mycoke.com as well as MuscleFlexInc.com and other sites around the globe.
Rachel Wagner, VP of Corporate Alliances at Dick Clark Productions, stated, “Danny Alex and Muscle Flex are going to be an exciting inclusion into the AMA Online pre-show event. We are planning one of the largest and most viewed online media events to date with this year’s AMA’s and are excited that Danny Alex and Muscle Flex are bringing their authentic and original fitness and lifestyle ideology and brands to the AMA Pre-Show.”
“It is anticipated that the American Music Awards Online Pre-Show will be viewed by in excess of 10 million+ unique visitors during the live and VOD broadcast. Muscle Flex has the opportunity to present its brand to millions of people on a nation-wide basis and to be directly associated with, not only one of the biggest awards shows globally, but to also have the pleasure of working with a media titan and pioneer like dick clark productions,” commented Danny Alex, CEO and Founder of Muscle Flex.
“The people at dick clark productions have been amazing and it’s an amazing opportunity that I hope will lend itself to more down the road,” he added. “Ken and Tracy at TLK Fusion have proved very quickly that they have the media contacts and high profile relationships to get Muscle Flex into highly prestigious and coveted promotional events.”
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Muscle Flex, Inc. (MFLI.PK) Announces Release Time for the BUDDY Tablet Caddy Two-Minute Commercial
Muscle Flex Inc. announced today during trading hours that it will release the BUDDY Tablet Caddy two-minute commercial and the one-page landing page tonight at 8pm PST for the American Music Awards weekend. The commercial and landing page can be viewed at The Buddy Tablet Caddy - by Muscle Flex once launched.
Muscle Flex believes the American Music Awards weekend is an ideal time to release the BUDDY 2-minute commercial for public viewing. The company will be exposed to millions of people during the American Music Awards pre-show online telecast, where Danny Alex will appear as an expert commentator discussing fitness, lifestyle as well as Muscle Flex and its brands during the show from the red carpet of the Nokia Theatre in downtown Los Angeles. The massive amount of exposure on the AMA weekend is perfect timing for the release of the BUDDY Tablet Caddy(TM) as Muscle Flex prepares for the commercial release nationally.
Muscle Flex recently released the Muscle Flex Beagle StepFit(TM) 2-minute commercial and one-page landing page at The Beagle Step Fit - Get Fit One Step at a Time!. Muscle Flex will soon be releasing the Beagle StepFit(TM) 2-minute direct response commercial and the BUDDY Tablet Caddy(TM) for North American broadcast.
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Muscle Flex, Inc. (MFLI.PK) Details Its Initial Television Media Advertising Campaign
Muscle Flex Inc. announced early this morning that it is providing investors with details regarding the initial television advertising campaign for the Beagle StepFit(TM) Pedometer. The initial test advertising campaign will begin on December 7 and run nationally over several cable stations.
Muscle Flex plans to run 1 and 2 minute Beagle StepFit spots distributed at diverse times throughout each day of the week. The company decided to move back the media launch for the Beagle StepFit as the week of November 30 could have resulted in the potential of having media spots pre-empted due to the density of advertising for the holiday shopping season. It is critical Muscle Flex collects accurate data for the initial TV ad campaign so any modifications can be implemented with the most reliable data available.
The busiest time for the direct response business begins in early January and goes through into the early Spring and it is this time frame in which Muscle Flex intends to maximize its revenue growth potential for both the Beagle StepFit(TM) and BUDDY Table Caddy(TM) commercials. Additional Muscle Flex products and commercials have been planned for early next year, details of which are expected in the near future.
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Muscle Flex Inc. (MFLI.PK) Announces Acquisition of Web Domain and Launches an Updated Web Site
Muscle Flex Inc. announced this morning that it has acquired the web domain Muscle Flex Inc. Home and has launches a new updated site ahead of the national release of the Beagle StepFit commercial. To visit the new site, click on the following link: Muscle Flex Inc. Home
“Acquiring the MuscleFlex.com web domain was an important step in ensuring that all web traffic generated from our advertising is captured with as little bleeding as possible,” commented Danny Alex, CEO of Muscle Flex Inc. “I regard our web traffic to be one of our most valuable assets and now with the acquisition of MuscleFlex.com, Muscle Flex Inc. owns the important web properties for capturing customers as well as maximizing search results and web optimization.”
The partnership of Muscle Flex television media and its online properties is one that promotes leading edge data capture, efficiency and entertainment value for the customer. Cross pollinating the Muscle Flex customer database and communicating with them effectively, without intrusion, is an important strategy in developing ongoing sales and maintaining a close relationship with the customer.
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